I find the story
inside the complexity.

I operate at the intersection of journalism, strategic communications, content creation and photography — grounded in more than two decades of financial and business reporting.

My work turns complicated economics, regulation, corporate strategy and technology into clear narratives people can actually use. Through NAP-Logic, I bring the same discipline to PR strategy, thought leadership, executive messaging and visual storytelling.

Ethics sit at the centre of both sides of my work. I maintain clear Chinese walls between journalism and commercial or PR assignments, with strict separation of clients, sources and confidential information. Where a potential conflict exists, it is identified and managed rather than blurred.

“At NAP-Logic, logic isn’t just in the name — it’s how every story begins.”